• Removed the decorative sidebar and shifted the content left.
• Dropped the sidebar lower, modified it to randomly select testimonials, and added a logo to the top of the page on that side.
• Created custom backgrounds for the page, header and footer.
• Swapped out the footer widgets for a special announcement and a link list (using WordPress links).
• Used a structure of pages instead of posts.
• Connected to an existing shopping cart to create purchase options.
• Changed color schemes and some font treatments to achieve the right look.
• Created a graphic for the slogan to connect the elegance and star power of the event.
• Formatted the content and pictures for flow.

The end result is a flirty and fun site featuring the site owner’s favorite colors that does a great job in getting across the feel of the event itself. It is a big departure from the original format of the Rockstar Wedding Planner LIVE! site, which was more of a long sales form — and the folks at RSWP couldn’t be happier with their new design! The event (and the site) are sure to be another smashing success for Daykin Productions.